Your online reputation can make or break the success of your business. While your reviews may be positive today, who knows if they will remain positive tomorrow…
Tales From The Keep - January 2022 View online
Tales From The Keep Title
Your Monthly Dose of Tech & Business News

FROM THE MAIN HALL

Happy New Year!

The new year is often considered a clean slate full of promise and wonder. A time to reflect on what we want to improve. 

The last couple of months of 2021 were a major eye-opener regarding Cyber-Security.

First with the FBI being the victim of a sophisticated attack that allowed malicious actors to send out hundreds of thousands of emails that appeared to be from the FBI.

Then the Log4j exploit that was uncovered not a month later which turned out to affect many different systems and platforms across pretty much every industry.

These events made us reflect on the state of Cyber-Security in the world and the services that we provide to our clients. And we realize that there is always room for improvement. So our new Years Resolution is to take a deep look at what improvements can be made to both our internal systems and those of our  clients.

We will be making improvements and additions during the year to  harden our systems and procedures to make sure that we are providing our clients with the best solutions that we can deliver.

Feel free to schedule a complimentary 15 minute call with us so that we can talk about how we can improve your Cyber Security.

Until then, stay safe,

CEO
You MATTER, Unless you multiply as the speed of light.  Then you ENERGY

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DID YOU KNOW?

The computer “bug” was named after a literal bug found in a computer.

An actual moth trapped in a computer relay of the Mark II is the reason "debugging" is a used to describe fixing code.

 

Dragon Tip
Tech Tips By Cloud

REASONS TO USE GOOGLE ANALYTICS FOR MARKETING CAMPAIGNS

Google Analytics is a tool that enables businesses to evaluate their website’s traffic. With Google  Analytics, you can improve your marketing campaign by analyzing various factors that affect the success of your campaign. It generates information about your target audience and their search on search engines.

This tool not only enables you to understand your customers but also provides a better user experience to the website. To enhance user experience, Google Analytics ranks your website on top searches. This is how it helps your campaign.

  • It helps you identify the effective channels that drive more traffic to your website.
  • You can find the marketing channels that generate more profit.
  • Provide valuable information for your website’s demographic.
  • Enable you to analyze the top pages on your site.
  • Shares information to identify the reasons for an increase in bounce rate.

Google Analytics helps you deliver high-quality content to attract more people. To achieve this target, it provides information that you can use to increase traffic. The information includes sources of traffic, most visited pages, and audiences’ interest. By  obtaining all of this data, you can effectively run marketing campaigns and head in the right direction.

Until next time, have an awesome month!

NEED A LAUGH?

Four fonts walk into a bar. The barman says, “Oi—get out! We don’t want your type in here!”

 

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2020